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Company News

May 9, 2024

Snack market braces for the impact of weight-loss drugs

VP of Product Development, Linsey Herman weighs in on the impact of weight loss drugs and consumers' buying and snacking habits. Read the article here from Baking Business: Snack market…
April 22, 2024

Factory Wins Multiple Addy Awards

Factory Innovation is thrilled to share our recent awards from the American Advertising Association – Greater Lehigh Valley Chapter. The Factory team received Gold and Silver Addy awards for work…
March 11, 2024

Following a Record-Breaking 2023, ROAR® Organic Secures $10 Million Investment from Factory LLC

The momentum for ROAR Organic is continuing through 2024 and The Factory team is looking forward to continue watching the brand build and push to the next level. With a…
March 7, 2024

Roar Launches New Flavor with Peloton Instructor

ROAR Organic, the brand renowned for its Complete Hydration beverages, has introduced Cherry Limeade Plus Powder, a collaborative creation with Peloton Instructor and ROAR Brand Partner Jess Sims, and Blackberry Lemonade,…
March 7, 2024

Honey Stinger Welcomes a new CEO

Honey Stinger recently welcomed a new chief executive officer, John D'Alessandro. D'Alessandro joins Honey Stinger with more than two decades of consumer packaged goods experience, with an exceptional track record…
July 7, 2023

This week Factory welcomed Lehigh University’s Iacocca Institute Global Village.

Thursday, July, 7th, we welcomed Lehigh University's Iacocca Institute Global Village. We had 28 Villagers stop by Factory to give them a tour of the facility. Rich Thompson showed them…


ROAR® Organic Named The Official Hydration Partner Of The Professional Pickleball Association
ROAR® Organic Partners With Jess Sims and Encourages Consumers to "Drink Out Loud" in New Campaign
Factory Hosts "Product Search Live" for May 3 Broadcast
Roar Organic Names Bill Lange as President
Gov. Wolf Says Bethlehem Business Incubator Has the Stuff to Make Small Companies Grow Big
The Pandemic Caused a Change in Product Sampling That's Here to Stay for Many Brands
Roar Organic Announces Brand Refresh, Charts New Retail Strategy
Staking a Claim with Gluten-Free Innovation
Cookies ‘n Creme Marshmallows Exist And S’mores Will Never Be The Same
Black Female Founder Attracts Venture Capital with Allergy-Friendly Snacks
Pipcorn: Jennifer and Jeff Martin
Sampling in a Post-Covid World
Just 18 Not-Boring Gluten-Free Snacks
Honey Stinger Drops Drink Mixes: First Honey-Powered Hydration to Market
ROAR Organic's Brand Restage Gives Consumers the Complete Package
They Said It Could Not Be Done: How Stuffed Puffs Is Disrupting The $40 Billion Candy Industry